Sustainable corporate clothing - more than just a trend
Sustainability is no longer a niche topic, but a key factor for companies that want to take responsibility - both ecologically and socially. Corporate clothing offers an excellent opportunity to make your own sustainability claim visible and actively contribute to the conservation of resources.
1. environmentally friendly materials - quality with a clear conscience
Choosing the right materials is essential for sustainable corporate clothing. There is now a wide range of environmentally friendly fabrics that are durable, comfortable and functional.
Sustainable material options:
• Organic cotton: grown without the use of pesticides or synthetic fertilizers, it protects the environment and is particularly kind to the skin.
• Recycled polyester: Made from recycled PET bottles or old textiles, it reduces plastic waste and lowers water and energy consumption.
• Tencel™ (Lyocell): Is obtained from sustainably grown wood and is characterized by breathability and environmentally friendly production.
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2. fair production & social responsibility
In addition to ecological aspects, social sustainability also plays a major role. Many companies are paying more attention to ensuring that their corporate clothing is produced under fair conditions.
Important aspects of fair production:
✅ Fair wages & working conditions throughout the supply chain
✅ No child or forced labor in production
✅ Transparency about origin & production processes
✅ Certifications that guarantee high social standards
Important seals & certificates include:
• GOTS (Global Organic Textile Standard): Guarantees organic materials & fair working conditions.
• BSCI: An initiative to improve social standards along the supply chain.
• OEKO-TEX® STANDARD 100: Tests textiles for harmful substances and provides assurance that materials are safe for health.
• SA8000: A comprehensive certification standard for social responsibility.
• SMETA (Sedex Members Ethical Trade Audit): An audit protocol for checking ethical standards.
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3. longevity & circular economy - less is more
Another important topic in sustainable corporate clothing is the longevity of the products. The more durable the clothing, the less often it needs to be replaced - this saves resources and reduces waste.
Strategies for durable corporate clothing:
• Robust materials: High-quality fabrics last longer and remain visually appealing for longer.
• Easy care & repairability: Washable, hard-wearing clothing extends the life of the garment.
• Recycling & upcycling concepts: Many manufacturers offer programs to take back and recycle old workwear.
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4. sustainable corporate clothing as an image factor
More and more customers and employees are making sure that companies act in an environmentally friendly way. Sustainable corporate clothing is not only an ecological decision, but also sends a strong signal to the outside world.
Advantages for the company:
• Positive image & differentiation from the competition
• Attractiveness as an employer - especially for young, environmentally aware talent
• Sustainable values as a marketing advantage
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Conclusion: sustainable corporate clothing pays off
Companies that invest in sustainable corporate clothing benefit in several ways:
✅ Reduction of environmental impact through sustainable materials
✅ Fair working conditions & ethical responsibility
✅ Long-lasting clothing saves costs & resources in the long term
✅ Fewer emissions through local production & recycling concepts
✅ Strengthening the brand & better public image
Sustainability in corporate clothing is not a short-term trend - it is an investment in the future. Companies that take responsibility today will benefit in the long term from a strong, sustainable brand and satisfied employees.